Launching Binh Thuan tourism stimulus program in summer 2022

28/05/2022 1666 0
On the afternoon of May 28, at Hoang Ngoc Resort, Phan Thiet city, the People's Committee of Binh Thuan province held the launching ceremony of the program "Stimulating tourism in Binh Thuan in summer 2022" and announced the Binh Thuan Trade and Tourism Floor

On the afternoon of May 28, at Hoang Ngoc Resort, Phan Thiet city, the People's Committee of Binh Thuan province held the launching ceremony of the program "Stimulating tourism in Binh Thuan in summer 2022" and announced the Binh Thuan Trade and Tourism Floor. Attending the ceremony were Vice Chairman of the Provincial People's Committee Nguyen Minh, General Director of School of Tourism Nguyen Trung Khanh, Director of the Department of Culture, Sports and Tourism Bui The Nhan, leaders of Viettel Group, departments and business community. tourism industry.

(Tourism businesses signed the 2022 summer tourism stimulus program; Photo: Nguyen Vu)

The Binh Thuan tourism stimulus program with the theme "Hello summer 2022" aims to promote the introduction and promotion of Binh Thuan tourism as a safe, friendly, attractive destination, ready to welcome domestic and foreign tourists. international. The program will attract the participation and companion of many tourism and service businesses with many attractive and novel product packages at preferential prices, improving service quality and professionalism, creating unique values, increasing the experience for visitors, in order to create a driving force to promote Binh Thuan's tourism industry to prosper again, spreading to the development of other economic sectors.

(Vice Chairman of the Provincial People's Committee Nguyen Minh speaks; Photo: Nguyen Vu)

Vice Chairman of the Provincial People's Committee Nguyen Minh affirmed: “Tourism is an important economic sector in the economic structure of the province. Therefore, Binh Thuan has been focusing on many solutions to restore tourism, gradually turning tourism into a spearhead economic sector. In order for Binh Thuan's tourism stimulus program in the summer of 2022 to be effective, the Vice Chairman of the Provincial People's Committee suggested that units, businesses and localities actively build a tourist environment with the criteria "safe, clean, friendly" kindness and identity”, creating an impressive destination image. At the same time, strengthen linkages to create value for unique product chains, with preferential prices, improve service quality and the distinctiveness of rich products and services, in order to form tourist routes. new tourism, diversifying types of tourism to serve tourists.

(General Director of Vietnam National Administration of Tourism Nguyen Trung Khanh speaks; Photo: Nguyen Vu)

In the process of tourism development, Binh Thuan has been exploiting the advantages of the sea and focusing on investing in developing various types of sea tourism in association with efforts to build a national Binh Thuan beach tourism brand. economic. According to the Director General of the General Department of Tourism Nguyen Trung Khanh, Binh Thuan has responded positively and actively implemented tourism activation programs, conveying the message of safe, friendly and attractive destinations to tourists. Travelers at the right time when the peak tourist season is coming.

(Director of the Department of Culture, Sports and Tourism Bui The Nhan (right) presents flowers to the sponsor; Photo: Nguyen Vu)

In order for Binh Thuan tourism to develop sustainably and become one of the tourist centers of the country, the Director General of the General Department of Tourism suggested that the province should maximize its tourism potential and advantages; promote cooperation and association with localities and regions in tourism development. The link needs to go into reality, specifically by activities such as: developing connecting and complementary products, forming attractive tours and routes, cooperation, exchanging domestic tourists, and accessing the market together. International visitors…

In addition, Binh Thuan needs to identify and focus on developing a number of outstanding tourism products with competitive advantages such as MICE tourism, tourism associated with national marine sports, and wellness tourism. health, cultural tourism; increase investment attraction in projects of tourism complexes, high-class resorts with Mui Ne National Tourist Area as the spreading nucleus, promoting development to other areas. At the same time, the province needs to restructure the tourist market after the pandemic, especially the key and potential international tourist markets. Along with the recent survey visits, the National Administration of Tourism highly appreciates that Binh Thuan has the best conditions to successfully organize the National Tourism Year 2023 and welcomes a sharp increase in the number of visitors in the coming time.

(Participants take souvenir photos; Photo: Nguyen Vu)

At the ceremony, Director General of the Vietnam National Administration of Tourism Nguyen Trung Khanh together with Vice Chairman of the Provincial People's Committee Nguyen Minh and Director of the Department of Culture, Sports and Tourism Bui The Nhan witnessed tourism, travel and service businesses. Services in the area of ​​Phan Thiet city signed to respond to the summer tourism stimulus program in 2022 with attractive and diverse product packages, promotions, and discounts.

(The ceremony to announce the operation of Binh Thuan Trade and Tourism Floor; Photo: Nguyen Vu)

On this occasion, Binh Thuan province also launched Binh Thuan Tourism Trading Floor with the address: travelbook.vn/binhthuan. Binh Thuan Trade and Tourism Floor is built by the Department of Culture, Sports and Tourism in collaboration with Viettel Binh Thuan. This is an online travel transaction channel that helps tourism businesses connect with potential partners and markets at home and abroad, creating a fast, convenient and efficient business transaction environment. .

On this platform, the tourism industry can organize online travel fairs and online events for tourism businesses, units and localities to participate. Besides, Binh Thuan Tourism Trading Floor is also a channel providing content, information and images about tours, tourist destinations, tourism products and services, entertainment, and food. . From there, residents and visitors can access faster, easier to find information, and more friendly.

(Vietel Binh Thuan introduces Binh Thuan Trade and Tourism Floor; Photo: Nguyen Vu)

Nguyen Vu

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